As more consumers continue to grill year-round, preparation of traditional holiday meals are moving from the kitchen to the backyard. In fact, 53 percent of American grill owners say they are grilling all year long, according to the latest results from the Weber GrillWatch™ Survey. And with more and more Americans firing up their grills throughout the year, Weber has launched a new site devoted to the art of grilling your holiday meal. The site includes:
- Grilling Tips
- Instructional Videos
- Grocery Lists that can be emailed
“Grilling your holiday meal is a great way to spice up the conventional fare, and with this Web site you can become an expert at grilling,” said Jamie Purviance, author of Weber’s Way to Grill™, a New York Times Best Seller. “One of my favorite holiday recipes is the Apple-Brined Turkey with Big Time Gravy, which features the method of brining to create a juicy, succulent bird. Many people are intimidated by grilling the holiday turkey, but by watching the demonstration video featured on the Web site there are no mistakes. You are taken step-by-step through the process so grilling becomes easy.”
Weber-Stephen Products Co., headquartered in Palatine, Ill., is the world’s premiere manufacturer of charcoal and gas grills, grilling accessories and other outdoor room products. In 1952, founder George Stephen sparked a backyard revolution with his invention of the Weber® kettle. More than 55 years later, the family-owned company remains the industry leader with its Weber®, Weber® Q®, and Ducane® brands. Weber has the strongest consumer outreach program in the industry with its Weber Grill-LineSM (1-800-GRILL-OUT®), Weber’s On The Grill™ mobile application and a content-rich Web site with grilling tips, techniques, and original Weber recipes at www.weber.com. (The Weber Grill-Line and Weber Customer Service are closed on Christmas).
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